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Worsley Law

Worsley Law is an estate planning, probate, and trust administration. I explored multiple logo concepts, refined iterations, and designed the final logo along with the brand’s color palette.

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  • Logo sketches for a stately, trustworthy estate planning, probate, and trust administration practice.

  • A dark green color palette reinforces a sense of stability and aligns with the tone and presence of Monica Worsley, the lead attorney.

  • Vine and olive branch elements reference legacy, continuity, and the circle of life.

  • Subtle whimsical movement and softer color accents reflect the lawyer’s approachable, personable style.

  • Emphasis on the “W” and “L” in Worsley Law creates a strong, recognizable symbol and name mark.

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  • The final logo was selected for its distinctive style, setting it apart from competitors while remaining timeless and professional.

  • The design incorporates both a circle and an olive branch, symbolizing continuity and the circle of life.

  • The vertical stroke of the “L” is subtly shaped to resemble a gavel, reinforcing the firm’s legal focus.

  • The mark was designed for cost-effective production, using a strong monochromatic system that maintains clarity and impact across any color application.

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